Public Relations

Prior to his journalism career James Fryer worked for UK-based public relations consultancies including Rainier, Ketchum, Warwick Emanuel and Harrison Cowley. In addition, in 2004 James won the inaugural PRWeek James Maxwell Award in recognition of his PR abilities.

What follows here is a sample of editorial coverage generated by James Fryer during his work with Harrison Cowley PR...

Client

Gerald Ratner

Brief

Stimulate interest in Gerald Ratner's return to the Institute of Directors conference (where the infamous 'crap' joke was made) and raise awareness and drive traffic to the new online jewelry website, GeraldOnline.com.

Ratner returns to scene of disaster

Liverpool Daily Post - Gerald Ratner, the jeweller who described one of his products as "crap, " is preparing to return to the scene of his gaffe... See clipping in full.

My best, my worst

Management Today - Acquiring H Samuel when I was managing director of Ratners was one of my best decisions. It was 1996 and... See clipping in full.

Ratner returns to scene of crime

The Times - Gerald Ratner, the man responsible for one of the biggest PR gaffes, exorcised his demons yesterday by returning to the place... See clipping in full.

Client

Mitchells & Butlers

Brief

Target regional UK media with news about specific pub reopenings with the aim of instigating positive editorial coverage and reviews.

Rock back at Tavern

Oxford Mail - Oxford's live music scene is getting a welcome boost, thanks to the restoration of the venue which helped launch... See clipping in full.

Pub of the week: Prince Regent

TimeOut London - Pub chains are as stimulating to discerning drinkers as Vogon poetry, but even the biggest of the plcs can occasionally surprise us by... See clipping in full.

Pub life... The Sun in Splendour

Welcome to London magazine - Located at the southern end of Portobello Road - just minutes away from Notting Hill... See clipping in full.

Client

Nicholson's Election Ale

Brief

With the onset of the General Election, target mainstream UK media about Election Ale running in Nicholson's pubs across London.

Pub provides party 'swig-o-meter'

BBC News Online - London MPs are able to stay true to their colour even in their local pub with the introduction of party beer... See clipping in full.

Vote With Your Throat

Daily Telegraph - I recently reported the efforts of both Labour and the Liberal Democrats to out-pig each other by discouraging their... See clipping in full.

Andrew Pierce: Election People

The Times Newspaper - Tony Blair is ahead in another poll. Customers ordering pints of London Pride... See clipping in full.

Client

Department of Health Sexual Health Campaign

Brief

Achieve coverage in mainstream UK consumer media to raise awareness of STIs and promote the PlayingSafely.co.uk website.

Are your kids playing the sex lottery?

iVillage.co.uk - New research into young Brits has revealed that a staggering 80 per cent don't think they are at risk of catching a sexually... See clipping in full.

Sex Sense

Now Magazine - Only one in five couples in a new relationship get tested for sexually transmitted infections before they stop... See clipping in full.

Young Brits Risk Painful Bits

NUS Online - New research into young Brits has revealed that a staggering 80% don't think they are at risk of catching a sexually... See clipping in full.

Client

Royal Garden Hotel

Brief

Target food & drink, catering and trade trade and consumer media to generate editorial coverage for the hotel, restaurant and spa.

Restaurant review

Grove Magazine - It was good to see this hotel restaurant busy on a Monday night, because that's how it should be: the tenth-floor view is one of the capital's... See clipping in full.

Swoon with a View

Ms London Magazine - For a thrilling evening with a special date, ask him to take you to The Tenth bar and restaurant at the Royal Garden Hotel, W8.. See clipping in full.

The Tenth

Square Meal Magazine - Bringing together stunning views of London and superb modern British cooking, this restaurant perched on the 10th floor of the Royal garden Hotel is... See clipping in full.

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External links

Public Relations

Prior to his journalism career James Fryer worked for UK-based public relations consultancies including Rainier, Ketchum, Warwick Emanuel and Harrison Cowley. In addition, in 2004 James won the inaugural PRWeek James Maxwell Award in recognition of his PR abilities.

Client

Gerald Ratner

Brief

Liverpool Daily Post - Gerald Ratner, the jeweller who described one of his products as "crap, " is preparing to return to the scene of his gaffe... See clipping in full.

Management Today - Acquiring H Samuel when I was managing director of Ratners was one of my best decisions. It was 1996 and... See clipping in full.

The Times - Gerald Ratner, the man responsible for one of the biggest PR gaffes, exorcised his demons yesterday by returning to the place... See clipping in full.

Client

Mitchells & Butlers

Brief

Oxford Mail - Oxford's live music scene is getting a welcome boost, thanks to the restoration of the venue which helped launch... See clipping in full.

TimeOut London - Pub chains are as stimulating to discerning drinkers as Vogon poetry, but even the biggest of the plcs can occasionally surprise us by... See clipping in full.

Welcome to London magazine - Located at the southern end of Portobello Road - just minutes away from Notting Hill... See clipping in full.

Client

Nicholson's Election Ale

Brief

BBC News Online - London MPs are able to stay true to their colour even in their local pub with the introduction of party beer... See clipping in full.

Daily Telegraph - I recently reported the efforts of both Labour and the Liberal Democrats to out-pig each other by discouraging their... See clipping in full.

The Times Newspaper - Tony Blair is ahead in another poll. Customers ordering pints of London Pride... See clipping in full.

Client

Department of Health Sexual Health Campaign

Brief

iVillage.co.uk - New research into young Brits has revealed that a staggering 80 per cent don't think they are at risk of catching a sexually... See clipping in full.

Now Magazine - Only one in five couples in a new relationship get tested for sexually transmitted infections before they stop... See clipping in full.

NUS Online - New research into young Brits has revealed that a staggering 80% don't think they are at risk of catching a sexually... See clipping in full.

Client

Royal Garden Hotel

Brief

Grove Magazine - It was good to see this hotel restaurant busy on a Monday night, because that's how it should be: the tenth-floor view is one of the capital's... See clipping in full.

Ms London Magazine - For a thrilling evening with a special date, ask him to take you to The Tenth bar and restaurant at the Royal Garden Hotel, W8.. See clipping in full.

Square Meal Magazine - Bringing together stunning views of London and superb modern British cooking, this restaurant perched on the 10th floor of the Royal garden Hotel is... See clipping in full.